Steer announces NE expansion

Steer Automotive Group has boosted capacity in the North East by welcoming Vertu Accident Repair Centre Newcastle into the group.

Vertu Accident Repair Centre Newcastle, now rebranded as Steer Newcastle West, was part of the Vertu Motors group, which operates a chain of over 180 franchised and non-franchised motor dealerships.

Richard Steer, Chief Executive, said, “The acquisition of the successful Vertu Accident Repair Centre Newcastle continues to build on our opportunity to become the leading accident repair business in the region and provides a strategic fit which builds on our existing 9 site Steer North East operation. Myself and our colleagues across Steer Automotive Group are excited to welcome the team from Vertu and we look forward to working with them.” 

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