Executive Director of the NBRA and VBRA Martyn Rowley is taking on the Great Sahara Desert Trek to raise funds for automotive charity Ben.
Alongside Karen Jakes of Thatcham Research, he plans to cover 100km in four days in support of Ben.
He said, “This unforgiving yet breathtaking journey will test every ounce of my endurance, but it’s a challenge I’m ready to embrace for a cause that’s very close to my heart – Ben charity.
“Ben has always been a pillar of support for the motor industry, offering help when people need it most. I have a personal reason for embarking on this trek because Ben was there for me and my family during a difficult time in my life. Their unwavering support gave me strength when I needed it, and now it’s my turn to give something back to them.
“This walk won’t be easy. The Sahara is known for its relentless heat, sanddunes stretching as far as the eye can see, and the sheer isolation that comes with trekking through one of the world’s largest deserts. But every step I take will be for a purpose greater than myself – to raise awareness and much-needed funds for Ben. Whether the donations are big or small, they will make a massive difference to the lives of those in our industry who are facing challenges of their own.
“I know this journey will bring pain, discomfort, and struggle, but I also know that it will be life changing. By pushing myself beyond my limits, I hope to inspire others to take action, whether that’s supporting the motor industry’s charity or finding a challenge of their own to tackle.
“The funds raised will go directly to Ben, enabling them to continue offering their essential services – from emotional and financial support to health and well-being programs – to people across the automotive industry who need it the most.”
Martyn concluded, “I’m doing this for Ben, for those who’ve faced struggles like I have, and for everyone in the motor industry who could one day need their support. Join me in this journey, and together, we can make a difference.”