A highly respected trio of industry names have teamed up to create Shorade UK Ltd to cater for the growing need for specialist, manufacturer-approved repair facilities across the UK.
The new venture, made up of Steven Shore, Shorade Accident Repair Centre; Mark O’Keefe, Finesse Accident Repair Centres; and Leon Coupland, HTH Dynamics comes after a period of close collaboration between the existing businesses.
Existing sites will continue to trade as independent companies, but will share resources, processes, management, and best practise. Shorade UK will focus on serving prestige manufacturers through the acquisition and opening of new facilities.
Leon will operate as Group Managing Director for Shorade UK, with ultimate operational responsibility.
Steve said, “Establishing Shorade UK is a fantastic step towards growing the Shorade brand. Since becoming involved in the business 30 years ago, we have worked hard to create a reputation synonymous with quality and value. Working together with Mark and Leon gives us an opportunity to grow the brand beyond the Midlands area.”
Leon added, “We will offer national manufacturer-approved repair solutions to our chosen vehicle manufacturers and their customers. Our business model is scalable and will allow us to meticulously service targeted areas throughout the UK.”
Mark concluded, “Sharing expertise across our brands has ignited a passion to create this unique blueprint for prestige manufacturer-approved bodyshops. This blueprint allows us to offer our customers a new and innovative customer experience, which we believe is unparalleled.”
